It doesn’t matter how many great ideas you have. If you don’t know how to position yourself as an expert authentically, find clients that connect to what you have to offer, and actually make money from your services, that business ain’t going anywhere.
Successful business owners know that in order to build a business that doesn’t include you working 24/7, begging for clients, or playing the “who’s charging the least” game, you need to have three things in place:
And that's your positioning, your impact, and your profit strategy.
Because at the end of the day, if you don't know who you are + how you help yourself, how to charge your worth, and how to find people who will actually pay... your business isn't going to get very far, right?!
Take it from someone who's tried almost every positioning statement, framework, and profit strategy available to me — once you have these three ingredients nailed down, you're well on your way to building an authentic, soul-aligned, and purposeful online business that gives you the income and the impact you've always wanted.
So let’s do this.